6.20.2006

Charhouse

Sometimes I see a sign outside a restaurant that says "Charhouse." What is that? I'm wondering if it's a midwestern thing, because when I did a search for it online, a bunch of Illinois restaurants popped up.

There's a pitiful sign on my way to work that says "Charhouse", but it's in disrepair and is a putrid yellow and brown. The sign says they're remodeling, so that announcement along with the sickening style implies that Charhouse is a disgusting word.

Well, not really, but it doesn't conjure up images of refinement and beauty. I've never been to a Charhouse, but maybe I should check one out. I'm sure there's lots of flaming meat there and greasy potatoes.

2 comments:

Jon Konrath said...

It sounds like some Midwestern branding strategy to jump in on the whole neo-southern BBQ old-country-style craze. Cover your dining room with wood to look like a log cabin, and they will come.

mj said...

Good description! And you should know since you're from the midwest. Thanks for providing some clarity to this weirdness!