A while ago (not too long ago but long enough that I don't remember the exact date...maybe a few months ago), I was at an event (I remember where but don't want to be specific in case the person sees this and knows it's them...because it definitely is) and was talking to someone who seemed interesting. They had come to the event alone and I was surprised that they were so talkative, because usually people seem more shy when they go to something alone. Maybe they spoke more to me because I was volunteering and was in a more central location, which meant that people could easily walk up and ask where the restroom was or just chat a bit before they moved on. But this person really took the time to talk, and since I like talking to people (because I'm merely a fake introvert), I went along. We talked about the suburb they live in and other things that I can't remember.
And it's not unintentional that I pretty much wiped the specifics of the conversation from my mind, because it ended up as spam. Spam is usually encountered via email and social media, when someone hacks your account or when a sleazy person or group gets your email and bombards you with unwanted messages. Well spam conversation is similar. It's where a person is talking to you for a purpose that has nothing to do with you but what you can do for them--more blatantly, to sell you something.
In my case, that person was talking to me because they wanted me to sign up for their services (again, I won't be specific, but trust me, I remember what it is, that it's a service that requires clients). The person was with a reputable company and it wasn't a scam, as spam email often is, but it really blindsided me and annoyed me to the point that I abruptly stopped the conversation. When they continued to try to convince me to at least meet with them to discuss stuff, I bluntly said I'm not interested, and felt like I had been duped. Of course, they gave me their card (which I think I still have as a spam-conversation souvenir) even after I said I wasn't interested.
Basically, people who go to a benign function and use it to get more sales seem like they're there to use people, not to enjoy the function. And having a friendly conversation that masks their true intention--to get a sale--is manipulative and deceptive. So I'm calling that spam, and I'm surprised that I didn't see it coming, probably because the person didn't seem like a salesperson. But that's their skill, I suppose, and why they can afford to live in the nice burbs (assuming that they have a nice house there).
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